𝐃𝐨𝐧'𝐭 𝐥𝐞𝐚𝐯𝐞 𝐲𝐨𝐮𝐫 𝐥𝐞𝐠𝐚𝐜𝐲 𝐮𝐩 𝐭𝐨 𝐜𝐡𝐚𝐧𝐜𝐞. 𝐈𝐭'𝐬 𝐭𝐨𝐨 𝐢𝐦𝐩𝐨𝐫𝐭𝐚𝐧𝐭.
Starting a new business can be exciting and terrifying at the same time. On one hand, you have a big, beautiful blank slate. You have the freedom to create anything you want. But on the other hand… it’s still blank. No roadmap. Just… guesswork.
𝐘𝐨𝐮 𝐰𝐞𝐫𝐞 𝐛𝐨𝐫𝐧 𝐟𝐨𝐫 𝐠𝐫𝐞𝐚𝐭𝐧𝐞𝐬𝐬. 𝐘𝐨𝐮 𝐡𝐚𝐯𝐞 𝐭𝐡𝐞 𝐛𝐞𝐬𝐭 𝐢𝐝𝐞𝐚𝐬 𝐚𝐧𝐝 𝐭𝐡𝐞 𝐩𝐚𝐬𝐬𝐢𝐨𝐧 𝐭𝐨 𝐦𝐚𝐤𝐞 𝐭𝐡𝐢𝐬 𝐰𝐨𝐫𝐤.
In fact, you’re already doing the work. But are you doing it in the right order?
💡 You need a proven blueprint trusted by coaches, healers & educators. One that shows you exactly what to do, in the right order, so nothing falls through the cracks.
Here's What You'll Discover
Starting a business doesn’t have to feel like guesswork. Inside the Ultimate Business Startup Checklist, you’ll find the exact steps that move you from idea to professional business—without missing a thing.
☑️ The must-have legal and financial steps to make your business official and payment-ready
☑️ The tech tools and systems that keep you organized and looking professional—even if you’re not techy
☑️ The marketing, offers and simplicity that help you stand out and attract your ideal clients
☑️ The list-building secrets to grow an audience of people who actually want what you offer
☑️ The sales process and client systems that turn conversations into paying clients smoothly and confidently
Build Your Business with Clarity & Confidence
Get the blueprint trusted by coaches, healers and educators

Clarity is the antidote to overwhelm. I’ve taken years of business-building experience and distilled it into
12 easy-to-follow sections—giving you both the structure and peace of mind to move forward with confidence. Each section highlights a critical piece of building a professional business,
in the exact order you need it.

Niche & Offer Research
Successful businesses start with crystal clear research, without it you risk building a business nobody wants.

Business Name & License
Make your business official and unlock the ability to setup bank accounts and accept payments.

Software System Setup
Business starts to feel real—secure your domain, streamline payments, and automate your schedule.

Website & CRM Selection
Your website and CRM are the engines of your business—pick wisely, and you’ll have everything running seamlessly.

Branding
Your brand is the face of your business—get these 3 things right, and you’ll look polished and professional from day one.

Social Media Setup
Your social media setup is the gateway to visibility—done right, it instantly attracts your ideal clients.

Website Setup
With the right steps laid out, even the most intimidating parts of website setup become quick, clear, and doable.

CRM Setup
Email marketing is one of your biggest growth tools, and this step shows you how to get it right from the start

List Building
Grow your audience (and clients) the smart way - with a freebie and funnel - this checklist shows you how

Marketing
Consistent marketing attracts clients—this checklist helps you pick simple routines that work

Sales & Client Management
From Idea to Income - the professional, trustworthy systems for consultations, closing sales and onboarding clients

Products & Services
Your Value Ladder of Offers is the secret path to more clients & revenue - set it up the smart, easy way.
Build Your Business with Clarity & Confidence
Get the blueprint trusted by coaches, healers and educators

Hi, I'm Gretchen Hernandez
Business & Mindset Coach, founder of My Freedom Grove
I’ve helped launch over 200 businesses in the coaching, healing, and online education space. Over the years, I’ve seen the same challenge over and over—new entrepreneurs drowning in information overload and second-guessing every step.
I also bring 25 years of experience in the BioTech industry, where I specialized in process improvement, business coaching, and software system training. That background taught me how to break down overwhelming projects into clear, repeatable steps—the exact skillset I now use to help entrepreneurs like you build sustainable businesses.
That’s why I created this checklist. It pulls together the exact steps, in the right order, so you can move forward with clarity and confidence. Whether you’re starting your very first business or building on a new idea, you don’t have to do it alone—I’ll guide you through each stage.
Lincoln
Physical Therapist
Gretchen is an amazing coach who helped me identify issues, brainstorm solutions, and create fail proof systems to move my business and personal life in the desired direction

Karla
Career Coach
Working with Gretchen over the last three months helped me accelerate momentum in my business. She is also a toolkit master - with tools that help you think and find solutions.

Alex
Dog Trainer & Coach
Gretchen has systems and processes to keep you from getting stuck. I went through her checklists again and again. Over time I got the whole list checked off!
Your Business Deserves to Succeed
Starting a business doesn’t have to feel overwhelming or complicated. With the Ultimate Business Startup Checklist, you’ll know exactly what to do, in the right order, so nothing gets missed.
- This is the clarity you’ve been searching for.
- This is the roadmap that saves you months of spinning.
- This is the confidence to finally launch your business the right way.
➡️ Don’t wait another day wondering what to do next—grab your free checklist now and take your first step toward success.
Build Your Business with Clarity & Confidence
Get the blueprint trusted by coaches, healers and educators